|
Frequently Asked Questions (FAQ)
What is the average attendance and where do the Laguna Beach festivals' visitors come from?
Attendance varies from 60 to 80 thousand for the run of the show. About 70% of the visitors are from Southern
California or nearby states such as Arizona. As Laguna Beach is an international travel destination we also get
many foreign visitors.
How much money can I expect to make?
This is a difficult question and depends largely on the type of work you do and how skilled you are at marketing
and selling your work. Some Individual artist's sales are over $40,000.00. Over the course of the show
over $850,000 of artwork is sold each year. We expect to reach one milllion dollars in artist's sales.
How are sales handled? Do I have to man my booth every day?
Art-A-Fair maintains a sales booth during the course of the show. All sales are handled through this booth
relieving the artist of the need to be in their booth at all times. Artists who spend a lot of time at
their booth talking to guests generally do better that artists that set up their display and
walk away for the summer, but the choice is yours.
What are the artist work shifts that are mentioned in the rules section?
Art-A-Fair is a cooperative art festival and in order to keep the show running each participating artist
agrees to a designated six hour work shift per week, attend the training session for their particular work
shift, or be responsible for having the shift covered by an approved individual. Available work shifts include
ticket taking, sales, light maintenance, and security. Artists who would rather not work a shift may pay the
Art-A-Fair to hire someone to do it for them at a cost of $725.00.
How much work should I display at one time?
Again, this depends on your style of work. To maintain a pleasing visual appearance it is advised that you
do not clutter your booth or hang so many pieces that the walls of you booth are no longer visible.
Presentation is just as important as the quality of your work to both the public and the Art-A-Fair Jury.
How long has the festival been in operation?
The Art-A-Fair Festival has been around every summer since 1966. If you'd like to be part of the show,
please visit out call for entries page to read more about the jurying process.
Is a commission charged on sales?
Art-A-Fair Festival takes a flat 18% commission on sales. All sales are handled through the Art-A-Fair
Festival Sales Booth
How can I get answers to questions not addressed here?
Please visit our contact page to contact the appropriate person.
|